Privacy Policy

PuranaQilla is an online marketplace based in Pakistan that specialises in women’s clothing. We are committed to protecting the privacy of every person who visits, browses, or shops on our platform. This Privacy Policy explains what personal information we collect, how we use it, and the rights you have over it.

By using PuranaQilla, you agree to the practices described in this policy. If you do not agree, please do not use our services.

Legal Framework

This policy is prepared in accordance with the applicable laws of Pakistan, including the following:

  • Prevention of Electronic Crimes Act (PECA) 2016, which governs the protection of personal data and online privacy in Pakistan.
  • Electronic Transactions Ordinance 2002, which provides legal recognition for electronic records and transactions.
  • Consumer Protection Act 2019, which safeguards consumer rights in commercial transactions.
  • Payment Systems and Electronic Funds Transfer Act 2007, which regulates payment security.
  • Personal Data Protection Bill 2023 (pending enactment), which outlines principles of lawful data processing.

We will update this policy as new legislation comes into effect in Pakistan.

Information We Collect

Information You Provide

When you create an account or place an order, we collect:

  • Your full name and contact number.
  • Email address and delivery address.
  • Payment information (processed securely through third-party payment providers).
  • Size preferences and order history.

Information Collected Automatically

When you visit our website, we may automatically collect:

  • Your IP address and browser type.
  • Pages you visit and time spent on each page.
  • Device information such as operating system and screen size.
  • Cookies and similar tracking technologies (see Section 8).

Information From Third Parties

We may receive information from payment processors, logistics partners, and social media platforms if you interact with us through those channels.

How We Use Your Information

We use your personal information only for lawful purposes directly related to our services. Specifically, we use it to:

  • Process and deliver your orders.
  • Manage your account and respond to your queries.
  • Send order confirmations and delivery updates.
  • Improve our website, product listings, and customer experience.
  • Detect and prevent fraud or unauthorised activity.
  • Comply with legal and regulatory obligations under Pakistani law.
  • Send promotional emails or offers, only if you have opted in.

We will never sell your personal data to third parties. We do not use your data for automated decision-making that may significantly affect you without your knowledge.

Sharing Your Information

We share your information only when necessary and with trusted parties, including:

  • Delivery and logistics providers, to fulfill your orders.
  • Payment processors, to complete secure transactions.
  • Technology service providers, to operate and maintain our platform.
  • Law enforcement or regulatory authorities, when required by law under PECA 2016 or court order.

All third-party partners are required to handle your data responsibly and only for the purposes we specify. We do not share your data with advertisers or marketing companies without your explicit consent.

Data Security

We take the security of your personal data seriously. Our security practices include:

  • Encrypted data transmission using HTTPS across our platform.
  • Secure storage of personal and financial information.
  • Limited employee access to customer data on a need-to-know basis.
  • Regular monitoring of our systems for vulnerabilities and threats.

No online platform can guarantee complete security. If a data breach occurs that affects your rights, we will notify you as required under applicable Pakistani law. You can also report concerns to us at puranaqillaofficial@gmail.com.

Data Retention

We retain your personal data for as long as your account is active or as needed to provide our services. We also keep data when required to comply with legal obligations, resolve disputes, or enforce our agreements.

When your data is no longer needed, we securely delete or anonymise it. You may request deletion of your account at any time by contacting us.

Cookies

Cookies are small files placed on your device to help us improve your experience. We use cookies to:

  • Remember your preferences and shopping cart.
  • Understand how visitors use our website.
  • Improve the performance and functionality of our platform.

You can control or disable cookies through your browser settings. Disabling cookies may affect some features of our website.

Your Rights

As a customer of PuranaQilla, you have the right to:

  • Access the personal information we hold about you.
  • Request correction of inaccurate or incomplete information.
  • Request deletion of your personal data, subject to legal requirements.
  • Withdraw your consent to marketing communications at any time.
  • Lodge a complaint if you believe your data has been mishandled.

To exercise any of these rights, please contact us at puranaqillaofficial@gmail.com. We will respond within a reasonable time, and no later than 30 days.

Children’s Privacy

PuranaQilla is not intended for use by children under the age of 13. We do not knowingly collect personal information from children. If you believe a child has provided us with their data, please contact us immediately so we can remove it.

Third-Party Links

Our website may contain links to external websites or social media platforms. We are not responsible for the privacy practices of those websites. We encourage you to review their privacy policies before sharing any personal information with them.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or in Pakistani law. When we make significant changes, we will notify you by email or by posting a notice on our website.

The updated policy will include a revised effective date at the top of this document. Continued use of PuranaQilla after changes are posted means you accept the updated policy.

Contact Us

If you have any questions, concerns, or requests relating to this Privacy Policy, please reach out to us:

PuranaQilla

Email: puranaqillaofficial@gmail.com

Based in: Pakistan

Response Time: Within 30 days